Dishwasher entering the country "acclimatized" to promote the introduction of new industry standards development
Views : 4461  Add Time : 2008/9/12 11:10:48  From : Lizhong Food machine

Dishwasher development in China a long time, in the 1980s some enterprises have started to produce dishwasher products, but the slow development, product penetration has been low. Recently, the reporter learned from relevant departments, China’s first dishwasher industry standard is expected to be implemented later this year. The introduction and implementation of standards, consumers will buy a dishwasher concrete and quantifiable test provides balanced approach, more in line with the industry standards and products to promote the Chinese market, China dishwasher market is expected to usher in a new period of development .


It is understood that China’s first dishwasher industry standard is expected to be implemented later this year. Reporters involved in the development of the standard discussion paper from the China Household Electrical Appliances Research Institute of proven clean technologies, the current drafting of relevant standards, approval, audit and other processes have been the end of the year is expected to implement more likely.

Enjoy home-cooked food warm and cozy in the process, but after enjoying cleaning utensils allows many consumers prohibitive. The emergence of a dishwasher, and timely help consumers reduce this "domestic trouble", but this introduced from abroad to study smart household devices on the domestic market is also facing many "acclimatized" situation.

Tableware style rich production constraints

Liujiayao in Beijing Suning Appliance stores, Gome Zhaogongkou, medium and large electrical appliances and other large electronics store Fangzhuang shop visit, the reporter found that the current products on the market are very few visible dishwasher, most of them with Siemens and other foreign brands, and only two or three different capacities dishwasher choose from.

"Although with the improvement of living standards, dishwasher heard more and more people, but the real family rarely buy." In the medium and large electrical appliances, Purchasing Guide Miss Ma admitted to reporters, the mall also sold a year not a few, placed here for display and rich products mean even more.

According to Champoux Consulting released the "2013-2017 China dishwasher market analysis research report" pointed out that the dishwasher in our market has accumulated more than 20 years of history, but the field has been the slow development, product penetration long hovered below 10%, far below the European countries more than 50% penetration rate. Insiders pointed out that one important reason is and national consumer habits and family characteristics relevant.

May 16, China Household Electric Appliance Research Cleantech Research Director Xuzhen Gang interview with reporters, said that in the West, people generally eat Western food, utensils used in plate-based, single shape and not greasy, eating habits and the use of cutlery and so has a relatively stable feature, so dishwashers are more standardized in terms of design, a product that can be applied to a wide consumer groups, which advantageously reduces the production burden and market risks.

"But the country, consumers are very diverse use of cutlery, pots and pans have only ceramic tableware for a variety of different shapes and sizes rich, resulting in varying shades of stuffed dishwasher situation." Xuzhen Gang say, so not only operational problems, but also affect the cleaning effect, making it difficult for consumers to feel good.

In addition, domestic consumers are also many kind of family structure, some are young, single white-collar workers, some are thirty-four homes, and some are living with family and elders, dishwasher safe tableware copy number from 6 to 10 sets of the following sets above has needs. Xuzhen Gang said that this also led to the development of domestic dishwashers on the market suffered no small constraints.

Price high end "scare" consumer

Dishwasher and the high prices become prohibitive factor for many consumers.

Suning Appliance, the reporter saw the lowest price of the mall a certain brand marked "tableware copy number" for the six sets of dishwasher prices are more than 4000 yuan, the price of 6,000 yuan or more products is also very common. In this regard, Ms. Wang could not help consumers dishwasher exclaim as "noble supplies."

"Previously seen colleagues at home dishwasher, the last two days because of their own can not wash bowl cut his hand, would like to come and see the dishwasher, thought it was two or three thousand dollars, I did not expect so expensive." Wang say, only to be lazy "no wash", it is necessary to spend so much money, his heart is still somewhat reluctant.

In this regard, Xuzhen Gang explained this is because the dishwasher yet to achieve mass production in the country, and because the products are imported from abroad, unlike foreign mature production technology, thus including logistics and other costs are relatively small high. In addition, the domestic market has actually been taking the dishwasher is the "high end" line.

"Compared with foreign countries, the current domestic living and consumption levels, it is difficult for a moment, dishwasher popularity, many manufacturers are the dishwasher as a high-end products to build." Xuzhen Gang said, while the high consumer cares more about product comfort, quality of customer service, etc. More details of things, the price is not too concerned about the product, which is also on the other hand encourages enterprises to put more energy into the same product in , which is more driven its price.

Promote the development of the industry standard introduced new

All along, the absence of performance indicators can effectively determine the authoritative standards, faced a lot of money on the market price of the dishwasher this "high-end" products, there has been the minds of consumers whether electricity, water, or wash not clean and many doubts. Expert analysis, the national accreditation and certification as a symbol of industry standards, will give added confidence in the market throughout the dishwasher.

Xuzhen Gang said that the pre-issued dishwasher product standards, consumers will visually demonstrate the functionality of the dishwasher in sterilization and consumers are more concerned about water consumption, power consumption will also be made clear requirements, consumers can from the sterilization effect, water consumption and power consumption of different aspects to carry out multi-comparison, the goal to improve the purchase and firmness.

Xuzhen Gang introduction, the promulgation of the new standard will also regulate the function of enterprises marked dishwasher, then, the advertised business-related functions are subject to national industry standards, and the need by the national authoritative testing organizations to produce the relevant testing and certification reports.

"This is the norm for the industry production will play a very positive role, but also for consumers to buy the future provides an important reference." Xuzhen Gang said that the introduction of a new subject is bound to effectively promote the health of the entire market, dishwasher, Ordered a good rapid development.

Dishwasher domestic enterprises with a bright future

It is understood that China’s development of a long time in the dishwasher, in the 1980s some enterprises have started to produce dishwasher products, but the slow development, product penetration has been low. Lu Jianguo said, dishwasher penetration in European countries generally above 50%, and some countries even more than 70%, while in 2010 the penetration rate of only 0.77%, as of today, only 10% or less, in the single digits wandering. In addition to the public’s habits outside the European Consumers often think that the dishwasher does not meet the Chinese consumer habits is a big reason.

In response to these problems, the domestic enterprises have begun to design more dishwasher meet Chinese people use habits dishwasher. Among them, the Haier innovative R & D 80 ℃ high temperature boiling wash dishwasher will generally welcomed by consumers. Dishes for Chinese families more features, this product is set up multiple movable shelving structure that allows a variety of dishes placed at random, and can be completed at the table storage to ensure that the various dishes have their own exclusive space, using them more convenient.

Lu Jian pointed out that, compared to foreign enterprises, local enterprises in China has multiple advantages, he said: "and dishwasher products in the early stage of development of China’s market situation is different in the current period, China’s first enterprise has a dishwasher brand, like Haier other large appliances business, through years of precipitation already has a brand advantage; Secondly, the design advantages, mainly in Europe after dishwasher products, in some places not suitable for China, while local companies can design more in line with China’s national conditions. "

It is understood that Haier dishwasher not only in terms of the structure for the Chinese consumer habits were innovative, high-temperature cooking washing dishwasher also worry for most Chinese families more greasy dishes, wash clean the problem pioneered the dishwasher hot water temperature to 80 ℃, can easily break down all the oil, but also to eliminate and kill 99.99% of the dish surface of bacteria, viruses.